New BlueTech Accelerator Drives Startups to Freshwater Research Center
By Craig Manning | Sept. 27, 2026
As Traverse City’s new Freshwater Research & Innovation Center (FRIC) draws closer to its tentative early 2027 opening date, 20Fathoms is working to recruit new startups for the space.
Earlier this month, 20Fathoms announced a partnership with Gener8tor, a Madison, Wisconsin-based venture capital fund that runs startup accelerators all over the country. Together, the two organizations are hosting the first-ever Northern Michigan BlueTech Accelerator, which includes eight freshwater-focused startups – some of which have expressed interest in setting up shop at FRIC.
Kristen Gibbs is Gener8tor’s director of gBETA, the accelerator model 20Fathoms selected for its new program. She says the gBETA model is designed for fledgling startups, in …
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