Traverse City News and Events

A New Name For TAAR

Sept. 17, 2020

The Traverse Area Association of Realtors (TAAR) is crafting a new identity. The new Aspire North brand will showcase the area in a way that will better reflect its service area, which now extends well beyond Traverse City and Grand Traverse County. Due to the pandemic, the association has adapted the delivery of many of its programs and services to a virtual platform for both members and the public.

The Traverse Area Association of Realtors was first established in 1926, then re-established in 1946 after going dark during the Great Depression. In 1994 it was renamed the Traverse Area Association of Realtors.

The official launch of the new brand will take place at the association’s general membership meeting in October. The full public launch will be Jan. 1, 2021.

Comment

Weathered Trails, Weathered Guardians

Read More >>

Sidewalk Improvements On, Near Garfield Coming

Read More >>

Blair Township To Issue Hazard Pay Stipend To Essential Workers

Read More >>

"The Choice I Can Stand Behind": Fitness Pros Debate Executive Order, Mask Mandate

Read More >>

Traverse City Beach Cleanups Saturday

Read More >>

August Local Real Estate Numbers Are In

Read More >>

School Hallways Come To Life, But College Planning, Tutoring, Other Questions Linger

Read More >>

Now You Can Bet Legally In Traverse City On (Or Against) The Lions

Read More >>

NMC, Michigan Tech Extend Partnership, Will Collaborate On Great Lakes Research

Read More >>

You're Invited To Shape The Future Of Traverse City's Parks

Read More >>

The Day Of Caring Still Happened

Read More >>

From Big Cats The UpNorth Alphabet, Traverse City Is Crowdfunding

Read More >>

Antiracism Programs Expand, Including Virtual Book Fair To Support Diverse Authors In TCAPS Libraries

Read More >>

TCLP's High-Speed Fiber Is Here, With Expansion -- And Competitors -- On The Horizon

Read More >>