Traverse City News and Events

Altus Brands Moves

Oct. 31, 2012

Altus Brands is moving. The Traverse City company, which owns several outdoor recreation brands – Cass Creek Outdoors game calls, Extreme Dimension Wildlife Calls, Pro Ears hearing protection, and more – has relocated its headquarters from Traverse City (484 W. Welch Ct.) to a larger location in Grawn (6893 Sullivan Road). Michigan. The move will accommodate the company’s recent acquisition of several new brands, most recently Extreme Dimension Wildlife Calls, a leading innovator in the electronic game call industry. “We simply have outgrown our facility,” says Executive VP Charlie Ricci. “We looked at our brand sales and knew that a move to a larger facility was the only way we could continue our acquisition program. It’s an exciting time for us at Altus Brands.”

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