Munson Healthcare and 20Fathoms -- the technology hub and startup incubator – will partner to support innovation in the region. Plans call for Munson Healthcare and 20Fathoms incubator members to collaborate on potential opportunities for the development of products and concepts. Through 20Fathoms, Munson Healthcare representatives will have access to relevant educational programming and a network of entrepreneurs, mentors, and investors, including many in health care technology.
 
Munson Healthcare President and CEO Ed Ness said the partnership will allow for exploring potential entrepreneurial opportunities in the health care sector. “Traverse City has outstanding tech and startup talent, many of whom are already doing amazing things,” said Ness. “We see this as a great way to assist those at 20Fathoms who are interested in developing health care opportunities and ideas, and for us at the health system to be part of a vibrant community of innovation.”
 
20Fathoms, the tech hub and startup incubator, opened this summer on the corner of Front and Park streets in downtown Traverse City.
 
20Fathoms Executive Director Andy Cole said the relationship with Munson Healthcare aligns with 20Fathoms’ vision to bring advanced educational opportunities and talent to Northern Michigan. “A cluster we’re actively developing is healthtech, and the partnership with Munson Healthcare provides an enormous boost to this effort.”